New customers from Facebook and Instagram for small businesses in the Netherlands
I film video at your business, run it as ads and show you every month how many enquiries came in. You focus on your work. One person handles everything, from filming to the report.
The call is free.
- 10 yearsin marketing
- 5 yearsworking in the Netherlands
- 1 personfrom video to report, always me
- 1 monthnotice period, no long contracts
You do good work, but new customers only come through referrals
“I do good work, but nobody knows I exist.”
“I tried boosting a post on Facebook once. Nothing came of it.”
“My competitors look so professional online, and we do exactly the same job.”
Referrals are great while they keep coming. When they slow down, you're left waiting for the phone to ring. And there's no time for marketing, because you're doing everything yourself: the jobs, the invoices, the customers.
Facebook and Instagram ads put your business in front of people nearby who haven't heard of you yet. That works as long as the campaign is set up properly and the video is good.
Video builds trust. Ads bring people in.
I do both, so you don't have to coordinate a videographer with an ad agency or explain everything twice.
Meta Ads
I set up Facebook and Instagram campaigns for enquiries, not likes. Every week I check the results and switch off what doesn't work.
Meta AdsVideo & Reels
I come to your business and film you, your team and your work. Then I edit short videos that look professional and still sound like you.
Video & ReelsWebsites
A simple, fast website that your ads send people to, built so that a click turns into a call or a WhatsApp message.
WebsitesI also help with graphics, your Google Business Profile, newsletters, SEO and analytics. See all services
From first call to first enquiries in a few weeks
You know what happens at each stage and how long it takes.
- 20 minutes
We get to know each other
You tell me about your business, your customers and what you need. I tell you how I work.
- 3 working days
Proposal
You get a proposal tailored to your business. Once the contract is signed, I do the research and plan the campaign.
- 1 day
Filming at your place
5–6 hours at your business. One day gives enough footage for several weeks of ads.
- monthly
Campaign and report
First data after about 48 hours. Every month a report: how many enquiries and what each one cost.
I run a small business in the Netherlands myself, so I know what your week looks like
I know how things work here
KvK, BTW, customers who ask for an offerte. I've built my own business in the Netherlands from scratch, so you don't have to explain the basics.
Locals, expats or both
Who we target depends on who your best customers are, not on guesswork. Ads can run in Dutch, English or another language your customers speak.
I count enquiries, not views
Calls, messages and form submissions come first in the report. Reach is just background.
One person, not an agency
You always talk to me, never to an account manager. That's why I only take on a limited number of clients at a time.
A fixed monthly price, no surprises
Prices exclude BTW. You pay the ad budget directly to Meta, separately from my fee.
Full Scale
For businesses that want to show up every week and run several campaigns at once.
about €46 a day · excl. BTW
- Filming day at your businessmonthly, up to 8 h
- Reels with scripts and editing10 per month
- Graphics for Facebook and Instagram2 per week + posting
- Meta Ads campaignsup to 4 campaigns
- Ad creativesfrom our footage and graphics
- Campaign optimisationweekly
- Consultation2 h / month
- Results reportmonthly
- Competitor analysisyes
Momentum
Filming at your place, Reels and ads in one package. For businesses that want to get going right away.
about €26 a day · excl. BTW
- Filming day at your businessmonthly, 5–6 h
- Reels with scripts and editing6 per month
- Graphics for Facebook and Instagram—
- Meta Ads campaignsup to 2 campaigns
- Ad creativesfrom our footage
- Campaign optimisationweekly
- Consultation1 h / month
- Results reportmonthly
- Competitor analysis—
Good Start
For businesses that already have their own photos and videos and need someone to run the ads.
about €12 a day · excl. BTW
- Filming day at your business—
- Reels with scripts and editing—
- Graphics for Facebook and Instagram—
- Meta Ads campaignsup to 2 campaigns
- Ad creativesfrom your materials
- Campaign optimisationweekly
- Consultation30 min / month
- Results reportmonthly
- Competitor analysis—
Hi, I'm Karina
I've worked in marketing for 10 years, the last 5 in the Netherlands. I live in Helmond and work with small businesses that do great work but look worse online than their competitors.
I don't like marketing waffle or pushy sales. I'd rather tell you honestly that ads don't make sense for you than take your money for a campaign that won't work.
Who this is for, and who it isn't
I mostly work with service businesses where customers want to see how you work first: renovation and construction, beauty, catering, transport, cleaning, local shops.
This is for you if
- you've been running your business for a few years and have regular customers from referrals
- you want customers from outside your own circle
- you don't have time to learn ads and would rather someone took it off your hands
This isn't for you if
- you have no ad budget (the minimum is €300 a month for Meta)
- you expect a guarantee of 100 customers in a month
- your service has a problem that ads would only make more visible
Frequently asked questions
How much do Facebook and Instagram ads cost?
There are two costs. The first is my fee: packages start at €350 a month, all listed on the pricing page. The second is the ad budget, which you pay directly to Meta with your own card. I recommend at least €300 a month to start. With less, Meta collects data too slowly and it's hard to tell what works.
When will I see the first enquiries?
The first campaign data shows up after about 48 hours. A clearer picture, meaning what one enquiry costs and which video works best, usually takes about 2 weeks. I don't promise a specific number of customers, because that depends on your industry, budget and offer.
Do I need to know anything about ads?
No. You don't need to log in to Ads Manager or learn any jargon. You get the results and a clear explanation of what we do next. We can work in English or Polish.
How much of my time does this take?
One call and a plan to approve at the start. After that, a filming day at your business every now and then and a short report review once a month. I do the rest.
Can I use my own photos and videos?
Yes, and I encourage it. Phone footage of your work and your customers often does better in ads than polished shots, because it looks real. I edit it so it's ready to run as an ad.
How long is the contract?
You sign the contract online and can cancel at any time with one month's notice. I send one invoice a month, after the work is done.
Do you only work around Helmond?
I work across the Netherlands. Ads are managed remotely and I come to you for filming. Travel within 20 km of Helmond is included, beyond that I charge €0.25 per kilometre.
Let's get to know each other
Book a 20-minute call. You tell me about your business and your customers, I tell you how I work. If we both think it makes sense, you'll get a proposal within 3 working days.